Travel is growing fast. Some places face heavy pressure on local communities and nature, others see none at all. Many landowners want to create income from accommodation on their own property, but getting started is expensive, bureaucratic, and they don't know how.

The more digital the world becomes, the more important it becomes to be able to disconnect.

While the startup world chases more AI and technology, we're moving in the opposite direction.

We create physical, analog places where people can put away their screens, meet, and be in nature.

We believe that need will only grow.

Here's some of what's happened over the past year:

• 2 fully-subscribed share issues – with many engaged co-owners on the team
• Grant and growth guarantee from Innovasjon Norge – who believed in the idea from day 1
• 135 guest nights – with excellent reviews
• 40+ media mentions, nationally and internationally
• 3 prototypes tested – we're now building the fourth generation, ready for series production

This isn't just a sustainability project. It's a model we've already tested in the market, and the testing has taught us that each unit has strong unit economics and can turn a profit from its first season.

Local anchoring matters

We want to do things differently:

• Local ownership – co-ownership for people who care about developing their region. A broad, varied ownership base helps us make better decisions for the local community.
• Local value creation – in our experience, more than half of the value created stays local, through local operating partners, landowners and sales of food, activities and experiences from local suppliers. We pay local taxes.
• Sustainability first – we build with a high degree of reuse and design for leave-no-trace travel. The goal is to leave no trace in nature, but a big impression on the people who visit.
• Exclusive, but inclusive – [Re] treats attracts quality-conscious travellers, with differentiated pricing so both locals and the high-end segment can enjoy the experience.

We've written it into our articles of association that ReTreats shall create great experiences in a way that demonstrably creates value in local communities, without damaging nature or surroundings. To get even better at this, and to anchor our values throughout the organisation, ReTreats is part of Vardeprogrammet — together with, among others, the clothing brand Northern Playground and a handful of other companies taking corporate responsibility seriously, to a new level. A new generation of companies putting sustainability in the driver's seat. Vardeprogrammet explains it best themselves:

How often do you get the chance to join a growth company right from the start?

We have huge ambitions, and this is an opportunity for you if you:

• Want to invest in the future of travel, rooted in nature and local communities.
• Want to contribute to something positive, unique and valuable in the regions we establish ourselves in.
• Want to develop Norwegian regions as an exclusive but responsible destination.

Something we're proud of: so far, over 60% of our investors are women who truly understand the need for small accommodation spots where you can get a digital detox in nature.